Twitter has been a great resource tool for me and our team to learn about new tools, insights in other people's work or great articles around the Internet on the curring edge between marketing and technology. Here are the articles for the last week I would like to share with you.
You can use various webapps to deal with Twitters RSS feeds: Take an inside look on Listenning to Twitter Streams via Twitter Search, Auto-post RSS feeds from various sources to Twitter, and keep a close look on friends, followers and favorites via RSSFriends. All three tools are briefly discussed.
Presented by the Florida Small Business Development Center at Florida Gulf Coast University & Southwest Florida Business Today
Saturday, October 23rd, 2010
8:30am - 3pm
At Lutgert College of Business at FGCU Campus
Among others on the afternoon Technology Panel Discussion:
How Do I Know What My Web Site Is Doing For My Business?
Birgit Pauli-Haack, Owner Pauli Systems
Take a walk with Birgit through the maze of Web site analytics options as she shows you how to track the effectiveness of your Web site for little or no cost.
A few days back, I found this short post in my news feed on Facebook. I was already familiar with PACE Center for Girls, and I was interested, but I found the post sharing the good news a bit anti-climactic.
New York Times article: 'Search Engine Optimization and Its Dirty Little Secrets' exposed how JC Penny and their contracted Search Engine Optimization company games the system to have JC Penny show up on page one of google search pages all the time for almost any items that can be purchased, quite a few businesses have gotten confirmation of what they actually suspected a long time now.
Don't you love how some website display PDFs stored on their website like books the flip pages right there in the screen and you can actually see two pages at a time just like in a magazine? We tested a few online tools, that have free versions. We find they all are very easy to use and thought out.
In previous posts, we've talked about how to create a more dynamic Facebook experience through tagging, and more effective ways to share information with your friends about the organizations and causes you care about. Now, we'll address how to setup your Facebook page so that it appears more approachable, and is more interactive.
We compared three web-based applications that support you in your quest to produce works for your various writing assignments. And, yes, nowadays everyone has writing assignments, from letters to clients, a seminar curriculum, a how-to blog post, or a story about your favorite non-profit. However, as soon as I sit in front of the computer, with all the windows open on my computer screen, (i.e., e-mail, browser, facebook, etc.), fighting for my attention, I get distracted. Sometimes, I just need to write and shield myself from the world. It seems I am not alone. There is, yet, another software available.
We had very lively and interesting discussions throughout the 90 minutes presentation. Participating business owners contributed good questions and conclusions. As promised, the slide deck is published on slideshare.net for your self-study and for following up on all links mentioned during this event. Harry Looknanan and I also discussed some more ideas regarding an upcoming Social Networks Bootcamp for Business Owners. If you have particular topics or questions that you would like included, please post them in our comment section below. Also if you are interested in attending the Social Networks Bootcamp session, let us know and we will make sure that you will be notified.