Southwest Florida's Small Business Resource Network (SBRN) is once again diving into social media training for small businesses this summer.
This program kicks off its Social Media Summer Series on Thursday, June 20, 2013 at the Holiday Inn, Fort Myers Airport @ Town Center, 9931 Interstate Commerce Drive, Fort Myers with a focus on “Google+ ...oh yeah, you need to be here!”
Birgit Pauli-Haack, the owner of Pauli Systems and co-founder of Relevanza, will present tips for using Google+ in small business. The amazing opportunities of social media have yet to capture the attention of some business owners and as a result, social media has yet to become part of a strategic plan to reach consumers, constituents and the public at large.
We have been working with Bryan to augment his online presence and search engine visibility and advise him about on-site SEO. We also connected his 3Dcart store on http://www.olgatdesigns.com to Twitter. We used the built-in feed and IFTTT.com. A new Tweet appears automatically when new products are posted on the web store.
Recently we visited him at the Farmers Market in Coconut Point and used our iPad to shoot some video footage and photos.
The conversation has changed and I am very happy about that. Business owners and managers realize today that “being online” is part of their business and content is king. High demand for story, data and image sharing online have become a strategic part of savvy business plans and daily operations. And the savviest business owners come to us looking for a partner to take them beyond single parts and who offers a broad spectrum of tools, services and guidance. We share our experience to help build systems flexible enough to grow with the business’ and customers’ needs but also stable enough, scalable enough to integrate into operational processes of a growing business.