Entries Tagged as Social Media Technology
Southwest Florida's Small Business Resource Network (SBRN) is once again diving into social media training for small businesses this summer.
This program kicks off its Social Media Summer Series on Thursday, June 20, 2013 at the Holiday Inn, Fort Myers Airport @ Town Center, 9931 Interstate Commerce Drive, Fort Myers with a focus on “Google+ ...oh yeah, you need to be here!”
Birgit Pauli-Haack, the owner of Pauli Systems and co-founder of Relevanza, will present tips for using Google+ in small business. The amazing opportunities of social media have yet to capture the attention of some business owners and as a result, social media has yet to become part of a strategic plan to reach consumers, constituents and the public at large.
We have been working with Bryan to augment his online presence and search engine visibility and advise him about on-site SEO. We also connected his 3Dcart store on http://www.olgatdesigns.com to Twitter. We used the built-in feed and IFTTT.com. A new Tweet appears automatically when new products are posted on the web store.
Recently we visited him at the Farmers Market in Coconut Point and used our iPad to shoot some video footage and photos.
Update October 15, 2012
Today's update is about the material used by Birgit Pauli-Haack during the event.
What is it that really excites you? What it is that stirs your passion, gets you going?
Is it something you make? Something you do? Is it some service you perform for others? Some talent you have? Find out how to grow a business from avocation to vocation at the Turning Your Passion-2-Profit entrepreneurial trade show and seminar.
Set for Saturday, October 13, 9 a.m. to 2 p.m. at Florida Gulf Coast University, the conference is organized the Small Business Development Center at FGCU and Southwest Florida Business Today and will feature as keynote speaker Jerry Ross, lifelong entrepreneur and Executive Director of the National Entrepreneur Center in Orlando.
Our Social Media Summer Series at our monthly meetings of our Small Business Resource Network featured fascinating get-togethers and productive, lively, discussions. One of the fundamental principles of Social Media is information sharing and we looked at motivations why people share information with their networks.
At the end of the first evening, we looked at the webstats of a client's website converted to a blog four month earlier .....
Social Media Bootcamp: How to use Social Media to Increase Traffic to your Website?
Presented & Hosted by Small Business Development Center & Relevanza, Inc
Saturdays March 3rd, 10th and 17th - 9am-12 (noon)
Florida Gulf Coast University, Lutgert Hall, Room 1203
This three-part course will teach you how to set-up your profiles to maximize search engine visibility and connect the profiles to your website. After this course you will know how to make your website ready for the 21st century and increase search engine ranking. You will also learn how to publish and broadcast to the networks and how to listen to the influencers in your field and grow your network and interaction with the audience. A large part of the course will be hands-on and discussing case studies for various industries of successful ongoing blend of social networks with lead generation. The networks covered will be: Facebook, Google+, LinkedIn, Twitter, YouTube and Flickr.
We had very lively and interesting discussions throughout the 90 minutes presentation. Participating business owners contributed good questions and conclusions. As promised, the slide deck is published on slideshare.net for your self-study and for following up on all links mentioned during this event. Harry Looknanan and I also discussed some more ideas regarding an upcoming Social Networks Bootcamp for Business Owners. If you have particular topics or questions that you would like included, please post them in our comment section below. Also if you are interested in attending the Social Networks Bootcamp session, let us know and we will make sure that you will be notified.
The new kid? on the social media block is, of course, Google Plus (Google+...or, GooPlus, if you prefer) and with it come the same questions asked by million of social media users the world over: will my friends follow me to the new network? How will I find new friends? How will I get noticed (Social media is, after all, all about me.?)
With social media, it's always the chicken and scrambled egg problem: I won't join a new network when my friends are not there, but my friends won't come when I am not there.'
Google+ has the same problem. Only a few die hard geeks and close friends are there! And none of my other friends will leave Facebook, because that's where their friends are.
Put all that aside because there is good news. Google+ can be beneficial even if your friends are not there yet. Hello? Google.
Upon several requests to republish our presentations, we share them now here on our company blog. All cover the topics: Web2.0, Bloggging vs. Website, email marketing, online publishing and the measurement of initiatives and campaigns.Â
The Techworld is abuzz about Google+, many techreporter and Net Strategist have been invited by Google to field test Google+, called Google Plus. There is a lot of chatter, and yesterday I saw a good use case to great a collection of comments and the essentials on Storify.
If you are in a hurry, start on Google's own page about Google+ and watch intro-clips about six main features. If you want to see what other people do with Google+, especially the "Hangout" feature, watch the recording of today's "This Week on Google" TV Show hosted by Leo Laports, Jeff Jarvis and Gina Trapani.
Haven't been that excited about a new site and it's possibilities for a long time.
So, you've jumped into (or, are thinking about jumping into), the social media fray to expand your business or organization's online marketing horizons, by creating a Facebook business page. Good for you! You're on the right track, so congratulate yourself. A lot of small business owners don't even bother to create a page -- they're simply not on? Facebook, (or online, for that matter).
Twitter has been a great resource tool for me and our team to learn about new tools, insights in other people's work or great articles around the Internet on the curring edge between marketing and technology. Here are the articles for the last week I would like to share with you.
Over the last few months, I have presented on and participated in various events. I have had a wonderful time, and the organizers did a fantastic job of managing the many small and big details. Each one of the events was a great success. And, of course, I wanted to support the event organizers in their quest to promote their events. I wanted to let everyone - you, our company's fans on Facebook,readers of Above the Noise and my followers on twitter, know about each of the events.
We know you have technology issues and questions. Everyone does! And we also know that you may not have access to the people and resources who can answer those questions and resolve those issues. That's why we'd like to invite you to a new monthly online business owners' roundtable, ORBIT, designed to help small businesses like yours blast their online presence into the future. Please join us!
New tool of the week is Feedly, an Add-on for Firefox that let's me read my RSS feeds in a magazine style.