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“Google+…oh yeah, you need to be here!”

Southwest Florida's Small Business Resource Network (SBRN) is once again diving into social media training for small businesses this summer.
This program kicks off its Social Media Summer Series on Thursday, June 20, 2013 at the Holiday Inn, Fort Myers Airport @ Town Center, 9931 Interstate Commerce Drive, Fort Myers with a focus on “Google+ ...oh yeah, you need to be here!”

Birgit Pauli-Haack, the owner of Pauli Systems and co-founder of Relevanza, will present tips for using Google+ in small business. The amazing opportunities of social media have yet to capture the attention of some business owners and as a result, social media has yet to become part of a strategic plan to reach consumers, constituents and the public at large.

 

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OlgaTDesigns on the Interwebs

Bryan Tippe, olgatdesigns.com

We have been working with Bryan to augment his online presence and search engine visibility and advise him about on-site SEO.  We also connected his 3Dcart store on http://www.olgatdesigns.com to Twitter. We used the built-in feed and IFTTT.com. A new Tweet appears automatically when new products are posted on the web store. 

Recently we visited him at the Farmers Market in Coconut Point and used our iPad to shoot some video footage and photos.

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Social Technographs Ladder updated

A few days ago Groundswell author Josh Bernoff posted an updated version of the Social Technographics Ladder, the method to catogorize the activities intensity levels for Internet users on the participatory online space. With the update also came a change to include Twitter as a microblogging environment of it's own kind, that seems to change engagement levels, in the eyes of Josh Bernoff.

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SBDC Workshop: Using Social Media to Increase Your Website Traffic

We had very lively and interesting discussions throughout the 90 minutes presentation. Participating business owners contributed good questions and conclusions.  As promised, the slide deck is published on slideshare.net for your self-study and for following up on all links mentioned during this event. Harry Looknanan and I also discussed some more ideas regarding an upcoming Social Networks Bootcamp for Business Owners. If you have particular topics or questions that you would like included, please post them in our comment section below. Also if you are interested in attending the Social Networks Bootcamp session, let us know and we will make sure that you will be notified.

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Facebook Business Pages: A Primer

So, you've jumped into (or, are thinking about jumping into), the social media fray to expand your business or organization's online marketing horizons, by creating a Facebook business page. Good for you! You're on the right track, so congratulate yourself. A lot of small business owners don't even bother to create a page -- they're simply not on? Facebook,  (or online, for that matter).

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How to Promote Your Event Online?

Over the last few months, I have presented on and participated in various events. I have had a wonderful time, and the organizers did a fantastic job of managing the many small and big details. Each one of the events was a great success. And, of course, I wanted to support the event organizers in their quest to promote their events. I wanted to let everyone - you, our company's fans on Facebook,readers of Above the Noise and my followers on twitter, know about each of the events.

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You’re invited to join us in ORBIT…Online Roundtable for Business Owners

We know you have technology issues and questions.  Everyone does!  And we also know that you may not have access to the people and resources who can answer those questions and resolve those issues.  That's why we'd like to invite you to a new monthly online business owners' roundtable, ORBIT, designed to help small businesses like yours blast their online presence into the future.  Please join us!

Register for ORBIT - Online Roundtable f. Business Owners on Internet Technology in Naples, FL  on Eventbrite

 

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Turn Your Passion-2-Profit…experience entrepreneurial euphoria!

 

Update October 15, 2012

 

Today's update is about the material used by Birgit Pauli-Haack during the event. 

Click here to watch the slideshows. 

Birgit Pauli-Haack presenting at 4th Annual Turning Passion to Profit, Entrepreneur Seminar & Tradeshow at Florida Gulf Coast University

What is it that really excites you? What it is that stirs your passion, gets you going?

Is it something you make? Something you do? Is it some service you perform for others? Some talent you have? Find out how to grow a business from avocation to vocation at the Turning Your Passion-2-Profit entrepreneurial trade show and seminar.

Set for Saturday, October 13, 9 a.m. to 2 p.m. at Florida Gulf Coast University, the conference is organized the Small Business Development Center at FGCU and Southwest Florida Business Today and will feature as keynote speaker Jerry Ross, lifelong entrepreneur and Executive Director of the National Entrepreneur Center in Orlando.

Find out more details about the workship and register here.

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Google+ (Plus) Previews & Chatter: Get Ready!

Google+ Ante Portas

The Techworld is abuzz about Google+, many techreporter and Net Strategist have been invited by Google to field test Google+, called Google Plus. There is a lot of chatter, and yesterday I saw a good use case to great a collection of comments and the essentials on Storify.

If you are in a hurry, start on Google's own page about Google+ and watch intro-clips about six main features. If you want to see what other people do with Google+, especially the "Hangout" feature, watch the recording of today's "This Week on Google" TV Show hosted by Leo Laports, Jeff Jarvis and Gina Trapani.

Haven't been that excited about a new site and it's possibilities for a long time.

 

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