Web Analytics Demystified – December 30, 2010 Online Roundtable

What exactly are Visitors, Page Views, Bounce Rates, Exit Pages, Click Maps, Traffic Sources, and more.

How are these metric terms defined? What are the real life applications? What are actionable parameters? How does integration with online marketing tools work?

Again, we’d like to invite you to our monthly online business owners’ roundtable, ORBIT, designed to help small businesses like yours blast their online presence into the future.  Please join us!

ORBIT provides a fun, informal and congenial online forum for business owners (beginners to advanced) to openly discuss any and all web and technology-related issues specific to their small business.  Maybe you have a question about search engine ranking, or how to integrate e-mail marketing into your existing online presence, or maybe you just have a general technology problem or question that you’d like to “put out there” for feedback. Bring your questions and you’ll receive concrete feedback on how to make the web work better for you and create a web presence that rocks!

 

Posted by Birgit Pauli-Haack

Since 1998 Birgit Pauli-Haack has worked with nonprofits as a web developer, a technology strategist, a trainer and community organizer. She founded Pauli Systems, LC in 2002, now a team of six. It is a 100% distributed company. Since 2010, her team has used WordPress to build new nonprofit sites and applications. In her spare time, Birgit serves as a deputy with the WordPress Global Community team, as a WordPress Meetup organizer and a Tech4Good organizer.