Social Media Bootcamp: How to use Social Media to Increast Traffic to your Website?
Presented & Hosted by Small Business Development Center & Relevanza, Inc
Register here FGCU Renaissance Center, Naples
Fridays: Jan 13, Jan 20 and Jan 27 - 3 - 6pm

This three part course will teach you how to set-up your profiles to maximize search engine visibility and connect the profiles to your website. After this course you will know how to make your website ready for the 21st century and increase search engine ranking. You will also learn how to publish and broadcast to the networks and how to listen to the influencers in your field and grow your network and interaction with the audience. A large part of the course will be hands-on and discussing case studies for various industries of successful ongoing blend of social networks with lead generation. The networks covered will be: Facebook, Google+, LinkedIN, Twitter, YouTube and Flickr.

Since Charity for Change started in Spring 2008, Pauli Systems has been involved on various levels with the organization and the team around its Executive Director, Karen Conley.
This year, Charity for Change created a fun Holiday Giver Game to be played by community members and it helps introduce the program to a broader audience!
The Second Chance Foundation pledged $30 for each player that answers three MathQuiz questions correctly between December 14 and January 1, 2012.
Start Playing the Holiday Giver Game here
No worries the questions are on fifth grade level! It'll take only about 3 minutes and is great fun. You'll also meet Giver and as he always says:
It's a great day to give!
We had very lively and interesting discussions throughout the 90 minutes presentation. Participating business owners contributed good questions and conclusions. As promised, the slide deck is published on slideshare.net for your self-study and for following up on all links mentioned during this event. Harry Looknanan and I also discussed some more ideas regarding an upcoming Social Networks Bootcamp for Business Owners. If you have particular topics or questions that you would like included, please post them in our comment section below. Also if you are interested in attending the Social Networks Bootcamp session, let us know and we will make sure that you will be notified.
The new “kid” on the social media block is, of course, Google Plus (Google+...or, “GooPlus, if you prefer) and with it come the same questions asked by million of social media users the world over: will my friends follow me to the new network? How will I find new friends? How will I get noticed (Social media is, after all, all about “me.”)
With social media, it’s always the chicken and scrambled egg problem: “I won’t join a new network when my friends are not there, but my friends won’t come when I am not there.”
Google+ has the same problem. Only a few die hard geeks and close friends are there! And none of my other friends will leave Facebook, because that’s where their friends are.
Put all that aside because there is good news. Google+ can be beneficial even if your friends are not there yet. Hello? Google.
Ever since #f8 the Facebook Developer conference, Mark Zuckerberg used to announce major changes to the Facebook OpenGraph and the Facebook Timeline. I followed the event and also collected a few stories especially on Facebook Privacy on a new curation tool called Scoop.it.
A couple of weeks ago, AAUW CA Online Branch Program director, Sandy Kirkpatrick, and we discussed a few scenarios and disected who will see what posting, comment or tag, for the various privacy settings in your account. As a part of the program, I was also asked if I could explain Facebook Timeline and how it will change how our profile appears for our friends. To answer that question, I took a deep dive in my own Facebook Timeline and published my experience on the non-profit technical support site of the Naples Free-Net. You can read all about it here:



